The Green Room Podcast needed a bold, cohesive brand identity to reflect its mission of tackling climate change through conversation and storytelling. Our goal was to create a visual language that resonates with environmentally conscious audiences while standing out in the podcast landscape.

We started by exploring the podcast’s core themes—climate advocacy, accessibility, and youth engagement. Through collaborative workshops and moodboarding, we defined a tone that balances urgency with optimism. This informed our decisions on logo design, typography, color palette, and visual assets for social and audio platforms.

The final brand identity is fresh, grounded, and purpose-driven. Earth tones and clean typography evoke nature and clarity, while a flexible visual system supports consistent storytelling across platforms. The Green Room now has a recognizable brand that elevates its presence and amplifies its climate-focused message.